Most people who begin a business working from home are operating on less than a shoestring budget. The problem is, as most of us realize, that it takes money to make money. You must have money to invest in your business in order for it to grow. Despite all the claims to the otherwise you need to make some sort of investment, quite often a painful investment in your business in order for it to really take off as it should.
There are many online gurus who claim you can start with nothing and build an empire. That isn't entirely true. You must have something to offer first of all, and second, you absolutely must have someone to whom you can offer your product or service. Services may require items you already have. In that you are actually quite fortunate. But, you need to make sure you do not need a business license in order to operate in your area, insurance (this is an important one that often gets overlooked but any business needs to make sure they are properly covered against professional liability as well as physical damage to equipment, office space, loss of income, etc.), advertising, and any other incidental expenses that may present themselves along the way.
While insurance, equipment, and licenses are important in getting your business going, advertising is what will keep your business growing. If your business isn't growing then something needs to change and you need to make serious adjustments to your advertising budget. I know what it means to operate on a shoestring, believe me; even those get stretched and frayed at times. However, if you aren't investing at least part of your income back into your business through advertising you are doing yourself and your business a huge disservice.
I also know that most of us sacrifice so much during the process of getting our business up and running and off the ground that we are very tempted to reward ourselves with our profits and it is very hard to set limits for that. Here are a few things I recommend to help you reward yourself in small ways while investing in your business for larger payoffs later.
1)
Small rewards.Small rewards work wonders for the mind and body while reaffirming your efforts for a greater payoff later. Start with something small like a favorite scented candle for your work area. You will enjoy the pleasant aroma as you are working towards bigger and better rewards for your space at a later date.
2)
Reward yourself with family time. Most of us sacrifice so much family time with our work that it is important not only to reward ourselves for our sacrifice and hard work but also our families who have sacrificed that time together as well. Something as simple as renting and watching a movie together while cooking frozen pizza and microwave popcorn can be a relatively inexpensive yet priceless reward for the entire family.
3)
Reward yourself with time off. This may cost future income; it also may not. The important thing is that it will not take money from the business budget and will still allow you to have fun and put food on your table. Play a board game with the family or take a walk around the neighborhood. Get out and connect with those around you so that you remember why you wanted to work from home in the first place. My personal favorite is working out and riding my bike. It recharges your battery, keeps you healthy, and doesn't cost a penny.
The thing about rewards is that they do not have to cost money and some of the best rewards don't cost a penny that you would not have otherwise spent. By saving the money you would have spent by going out to eat or catching a movie at the local theatre you've actually saved a pretty nice amount of money that you can reinvest into your advertising budget while giving yourself a nice reward for all of your hard work.
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People have misguided dreams of how life is going to be once they begin working at home. While it isn't quite the same as the law of diminishing returns, there is a very similar effect that is involved between what you envision working at home to be and what working from home actually is.
Personally, I had dreams of working 9 to 4, having a perfectly spotless house, dinner on the table each and every night, a beautifully manicured and maintained lawn, no back log of laundry, and perfectly behaved children. As the old commercial goes, 'get real!' The truth is that when you work from home, especially in the beginning, you will have to schedule your time very carefully in order to avoid a house that is so hopelessly wrecked and a laundry pile that is beyond all sense of control. Your children will resent the time you are spending involved in other projects and create disasters that must be tended to and your 'to do' list will become an epic poem that would make even Homer blink.
These are the growing pains of working from home and you will find that in time and with careful planning, you can get a grip and find some sense of balance. The problem is that too many people give up their dreams of working from home at the first signs of trouble. Here are a few things you can do that might help you regain the control over your life that you feel you've lost as well as getting your family on board and working with you rather than against you:
1)
Delegate. This is important and often the most difficult. You don't necessarily have to involve your family in the inner workings of your business, but you can recruit them to help in areas where they might be of assistance. Even young children can help empty the office trash can or help put away inventory. Also remember that your family can play a major role in helping with household responsibilities. Get your children or spouse to help with dinner and laundry one night a week (younger children can help fold wash clothes and put away their own clothes).
2)
Schedule. Schedule time for everything during your week, especially time for family. If your family is happy with your working from home and doesn't feel neglected they will be much less likely to contribute to your woes when they arise and more likely to support you when you are feeling down about your decision. Also schedule time for things like throwing dinner into the crock-pot, running the vacuum cleaner, and washing dishes. It may seem silly, but if you have time planned for these events you won't feel so rushed while you are doing them. Also schedule down time for yourself and take it. You need to take breaks throughout the day, get away from your computer and breathe deeply. Even if it's taking a walk around your house do something to take your mind off business for fifteen minutes.
3)
Plan For Family. Plan one night a week or afternoon for family time. Make that night a recurring night that work will not interfere. That night should be sacred and you should plan something special that night each week even if it's just a board game and frozen pizza or microwave popcorn and a DVD. This gets you away from work one night a week, gives you time to reconnect with your family, and lets your family know that they are a priority for you.
The amazing thing is that most people begin working at home in order to have more time with their families and end up working longer hours and spending less time with their families. Be mindful of your priorities and never lose sight of the reasons you wanted to work from home in the first place. Also, don't give up too easily it may seem like tough going at first, but it is well worth it in the end.
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Many people struggle with the decision of whether or not to take the plunge and work from home. They rationalize and agree to give up this, that, or something else when that may or may not be necessary in order to make ends meet. The truth of the matter is that you can afford to make a lot less money working from home than you would need to make in order to maintain a certain lifestyle working outside the home.
There are many expenses that could be drastically reduced if not completely eliminated in order for one parent to work from home but there are other expenses that are involved in working outside the home that are often not even considered when mapping out strategies and listing pros and cons.
The following is a list of expenses that you will either find greatly reduced or non-existent when working from home rather than working outside the home.
1) Child care. For many families, especially families with more than one pre-school child, these expenses can be prohibitive to say the least. Even with only one child in daycare the average fee for one year is somewhere between $7,000 and $9,000 if you multiply this for multiple children you can see that this is a significant monthly expense.
2) Taxes. Here's the kicker and where working from home really pays off. Not only will you (more than likely) find yourself in a lower tax bracket by working at home, but you will also find some nice new deductions for your accountant to play with come tax time. Lowering your tax bracket means that not only will you personally pay less in taxes, but your family as a whole will pay less taxes for the year.
3) Professional Wardrobe. Those professional clothes can pack a pretty big punch on the household budget. While working from home may not completely negate the need for professional clothes it can seriously limit the need.
4) Lunches out. This happens to be a big expense for most workers over the course of a year. While it is always great to bring your own, we will all admit that there are times when we find the effort too much to comprehend first thing in the morning and opt for dining out. The other problem is that we often find ourselves working late and grabbing take-out on the way home. While there will still be times when we need to get out and about or simply do not feel like cooking, there will be less of these moments when you work from home than when you work outside the home.
5) Coffee breaks. These add up over time, particularly if your coffee break involves strolling over to Starbucks. Even if it's just the office snack room where you're spending your quarters you will find that it is much cheaper to keep your own supply of coffee (even flavored coffee) and snacks on hand for your home office.
6) Commuting expenses. This one is a little more difficult to define as it isn't simply related to gas. Insurance costs less if you put less miles on your car, you will need routine maintenance less often if you are putting fewer miles on your car, and you will go through things such as tires and oil changes less often. These little things can have a huge impact on your yearly budget.
7) Dry cleaning. Many of those items required for a professional wardrobe also require dry cleaning. Eliminating this expense can be a real eye opener.
8) Parking. If you work in many cities, you either have to pay parking or your company includes that as a 'perk'. Regardless of whether it's coming out of your check before you see it or after, you can bet you are paying (somewhere along the line) for parking. Over the course of a year this can really add up.
While this list is by no means comprehensive and the actual fees will be different for everyone involved, when you compare your current income and subtract these expenses, you might be surprised to find out exactly where you stand. There are some expenses that will increase as you work from home but overall you will see some dramatic financial improvements on an even smaller salary working from home than you may realize. Carefully plan and consider whether or not this is right for you. Put pen and paper to it, crunch the numbers and let them lead your decision of whether or not working from home is something you can envision in your future.
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